Best Black Friday Deals

Black Friday is the Friday after Thanksgiving. It represents the day when the Christmas shopping season begins. This unofficial holiday is when retailers drastically mark down the prices of many of their most popular items.

People spend a lot of time in advance to find the best Black Friday deals as retailer ads are often leaked well ahead of time. If you are interested in getting the best Black Friday deals, make sure you know which are the best categories to shop during this day and what stores give the best discounts.

Which categories offer the best Black Friday deals?

Offers during Black Friday can be overwhelming, yet some of them aren’t really as convenient as they may appear. Learn which categories provide the best deals below:


Apparel has become an extremely popular category for shoppers. Every year, big and small stores offer great discounts. You can find anything from jackets, pants and sweaters to leggings, boots, sandals, etc.

The best discounts when it comes to apparel have to do with coats and winter accessories. In fact, stores like JCPenney, Macy’s and Old Navy offer deals of up to 50% in winter-related clothing, you can get cashmere sweaters with great discounts at Charter Club, Free People and Madewell.

Stage Stores, JCrew, Nordstrom, Reformation, Abercrombie, Urban Outfitters, Gap, Banana Republic, H&M also have great discounts when it comes to apparel.

Black Friday is also a great time to get good deals on designer and luxury brands. You can get great deals at Saks Fifth Avenue, Neiman Marcus, Farfetch, Net-A-Porter, Selfridges and The Outnet, among others.

Technology & Electronics

Electronics is another crowd favorite category and one that never disappoints when it comes to Black Friday and Cyber Monday deals.

The best thing about this category is that there is a wide variety of items you can get. From cameras, notebooks and desktop computers and smartwatches to vacuums, washing machines, heaters, TVs, security systems, speakers, monitors, headphones, tablets, printers, gaming consoles, ACs and more, you can find almost anything.

Some of the stores that offer the greatest discounts (40% upwards) are Kohl's, Costco, Meijer, Macy’s, Target and Walmart, although you can also find great bargains at Best Buy and Amazon. However, you will need more time to scout and find offers here, since there are hundreds of stores to choose from.

Health & Beauty

When it comes to shopping for makeup, skincare and cosmetics in general, Black Friday provides the perfect opportunity to get expensive, high-quality products with interesting discounts.

From blow dryers, hairstyling irons and waxing devices to brush sets, makeup pallets, serums, cleansers, foundations, perfumes, you can get all sorts of products for at least 30% off. You can also get luxury brands at lower prices in sites like Net A Porter and Selfridges.

Find great bargains in Sephora, Ulta, Macy’s and Stages Store, among others and get the products you have been wanting all year.

Kitchen appliances

Another crowd favorite, kitchen appliances also get great discounts during Black Friday. Stores like Macy’s, Kohl, Walmart, Kohl’s, Meijer, BigLots and Home Depot offer really interesting deals on everything from coffee machines, dishwashers, thermostats, blenders, air fryer, microwaves, cookware sets, mixers and much more.

If you prefer to get a wider range of brands and compare prices and features, make sure you check out Best Buy and Amazon offers.

Other categories to keep an eye on during Black Friday

Another major category that offers amazon deals during Black Friday is jewelry. Stores such as Kay, Jared, Macy’s and Zales offer discounts of up to 70%.

According to WalletHub, the category with the greatest discounts during Black Friday is books, movies and music, with discounts of 40% or more. Some of the greatest discounts in this category can be found in Alibris, Barnes & Noble, Target, Walmart, BJ’s and JCPenney.

If you want to buy online from a wider range of stores, Best Buy and Amazon also offer great discounts in different genres and formats.

Sporting equipment, home improvement and outdoor items are also a great favorite among customers and one that offers between 30% and 50%, depending on the store. From scooters, grills, basketball hoops, backpacks to treadmills and wall mount kits, there are all sorts of products to choose from.

Some of the best discounts in sporting and outdoor equipment are offered by stores like Academy Sports + Outdoors, Dick's Sporting Goods, Harbor Freight, True Value, Exchange and
Home Depot.

What to Expect When Black Friday Shopping

Going Black Friday shopping is quite an unforgettable experience. At a minimum, you can expect to see long lines and massive crowds. You might see crowds of people running through stores in order to get the best deals. Some even camp out overnight in store parking lots to get the best spots in line.

People can become impatient, and tempers can flare from time to time. Fortunately, most retailers have implemented crowd control measures to prevent some of these episodes of unruly crowd behavior. These include security barricades, additional security officers, and security cameras. Black Friday is a time to be patient and exercise common sense.

Finding Doorbuster Deals

Most people find doorbuster deals through websites that advertise Black Friday deals ahead of time in order to find the best options. These deals are typically popular products on discounts that many other people want to have. They're called doorbusters because retailers tend to run out of them very quickly and set limits on the number of these items that they allow their customers to purchase.

Many of the products which you want to buy are typically on sale during Black Friday. Most importantly, make sure that you are approaching your Black Friday shopping with common sense and safety. Discover more useful Black Friday tips